Building a Social Media Platform in an African Context

Last updated on: April 19, 2015 by Musa Kurhula Baloyi, Tsatsi Slyvester Mahase


Social media networks have been around for a while and have changed the way individuals interact with their circles and beyond. However, we believe that Africa still has to create one social network that is going to address its needs, unlike conforming to an existing trend. There are many challenges to this, but in the same breath, many opportunities abound. We are going to go into the details of what these challenges are and also how a social media company can take advantage of the opportunities around the continent.